Connect with us


Why Analytics are Important for You E-Commerce Business


In a physical store, you can see your clients travel every which way. You can converse with them up close and personal and help them find what they are searching for. At the end of the day, you have coordinate contact with them. An E-Commerce Store is unique. You don’t see your clients. You won’t not know they went by your store. Notwithstanding, this does not imply that there are no different routes for online merchants to know their clients and serve them better. Site Analytics has been one such path through which you can get bits of knowledge concerning what is occurring on your E-Commerce Store.

So to be precise and short Audience Analytics allow you to gather big data, you analyze your big data and then drive the perfect strategy to know what your customer wants.

A concise presentation of Enhanced E-Commerce Analytics Tracking:

Upgraded E-Commerce analytic following element by Universal analytics (adobe analytics) essentially works by introducing the improved E-Commerce module for analytics. The following component empowers the estimation of client cooperation or the standard of conduct on the E-Commerce store over the entire shopping process. It tracks the client cooperation including item impressions, item clicks, seeing item subtle elements, checkout conduct, add to truck conduct, exchange process, discounts, and so on. This gives the administrator information about the customer conduct and finish photo of the transformation channel.

Axon Labs Limited

Presently, let us comprehend the reasons why improved E-Commerce analytics following is an absolute necessity join highlight for internet business stores.

Useful metrics versus Vanity metrics

You can’t have excessively of something to be thankful for; it is ordinary to get excited when you see likes on Facebook or Twitter retweets.

The problem is when we concentrate the whole investigation on those offline data integration and metrics that mean just a congratulatory gesture, an appreciative glance to the audience.

This type of metric is known as a vanity metric in the e-commerce field. These are some examples:

  • Number of followers of Twitter.
  • Facebook likes.
  • Number of visits to your website.
  • Number of snaps on your items’ cards.

These metrics look awesome on paper, yet don’t increase the value of the investigation. What’s the purpose of knowing the number of visits to the shop, on the off chance that we don’t know where they are originating from or the percentage that end up purchasing?

Then again, there are imperative metrics that really interest us. The supposed actionable metrics:

  • They help us make decisions.
  • They have a clear cause-effect relationship.
  • We have influence over the cause.
  • They are relevant for our business.

We already realize that the “vanity metrics” are dangerous and that what we really need to analyze is the data that gives us real value.

Continue Reading
Click to comment

Leave a Reply


ExcelMerge-Compare 2 Excel Files Side by Side & Highlight Differences

ExcelMerge-Compare 2 Excel Files Side by Side

ExcelMerge – Compare 2 Excel Files Side by Side & Highlight Differences.

Here is a free tool i.e “ExcelMerge” to compare 2 Excel files side by side and highlight the differences. It shows all the data of source and destination files, and highlights the cells having different values. You can also open its console box to see which value of which row, and column was replaced with what value. This way, it becomes very easy to find out the changes between 2 Excel files.

ExcelMerge – Compare 2 Excel Files Side by Side

ExcelMerge-Compare 2 Excel Files Side by Side

The best part of this Excel comparison tool is that you have the option to view full data along with differences or show only that data which is different between those 2 files. You can also change highlight color as per your choice. Moreover, it also lets you copy data as CSV or TSV format.

ExcelMerge- interface

In the screenshot above, you can see the interface of this software. Here, it shows the difference between data (in orange color) of two Excel files. The console box (in black color) is also visible where it shows which data was changed with what data in a particular row and column.

Note: Before using this software, make sure the Excel files that you want to compare aren’t opened in MS Excel or another viewer. Otherwise, the software won’t be able to help you and it will crash.

How To Compare Two Excel Files Side by Side and Highlight Differences Using ExcelMerge?

Step 1: Get this ExcelMerge software with the help of the link I have added at the end of this review and install it.

Step 2: Open its interface and then add a source Excel file and a destination Excel file. It supports both XLS and XLSX formats. Moreover, it also supports CSV and TSV files but I am covering this review for Excel files. When the files are added, you can select which sheets of those files you want to compare.

add excel files and select sheets for comparison

Step 3: Finally, you can press “Extract Diff” button and it will analyze both the files. Once this process is done, it will show data of both the files on the left and right part and the differences are highlighted with orange color.

use extract diff button

If you don’t want to see the whole data, then you can also switch to show difference only. For that, just press “Only Diff” button.

Step 4: Use this step when you want to see which data is replaced by what value and in which column and row using console box. This box is not activated by default. You can activate it using View menu and selecting “Console” option.

activate console box

Step 5: This step helps to copy the data of any of the input files as CSV or TSV format. Simply select all data on left or right side, then right-click and use Copy as TSV or Copy as CSV option. This feature works good but the strange part is when I selected left section data and used TSV/CSV option, it copied right section data and vice-versa.

copy data

Step 6: If you want to change highlight color for difference, column header color, row header color, change font, etc., then you can do this easily by accessing Setting menu and then “General Setting” option. It will open a separate window.

set options

Set options in that window and then save all the changes.

ExcelMerge System Requirements are Windows 7 or later.

ExcelMerge Supported File Types Are only 4, which are:

  1. .xls
  2. .xlsx
  3. .csv
  4. .tsv

DL: ExcelMerge – Compare 2 Excel Files Side by Side & Highlight Differences Is Here!

Final Words:

There are many other Excel comparison tools also available for free. Some of them are covered here. Still, the feature to highlight differences and then copy only differences to clipboard as CSV or TSV format data make this software better than others.

Thanks for reading this review “ExcelMerge – Compare 2 Excel Files Side by Side & Highlight Differences.”. Don’t forget to share it with your friends. Want more tips, you can follow us on Facebook, Google+ and Twitter .

Continue Reading


MediaMonkey 4: An Extremely Powerful Music Management Program [Review]

MediaMonkey Gold Beta + Final + Portable

Recently i got my hands on a copy of MediaMonkey Gold, the premium version of the free music player, MediaMonkey. This full-featured music manager was once known as Songs-DB back when it first hit the scene in 2001. Since then, MediaMonkey has seen several of evolution’s that contain transformed it into a powerful program.

MediaMonkey 4 Gold Review

In the event that you’re buying a lightweight, down-to-the-basics type of music player, MediaMonkey is not your solution. Unlike alternatives like Foobar2000 and AIMP3, which aim to be quick and light on resources, MediaMonkey is more in collection with iTunes and Songbird – packed filled with features to help you cull and manage massive your local library of music.

MediaMonkey 4 Gold Review

MediaMonkey 4 Gold Review

MediaMonkey 4 Gold Review

MediaMonkey 4, in both Free and Gold versions, is excellent at what it proposes to do. Keep reading to see what you will get out of it.

MediaMonkey 4: An Extremely Powerful Music Management Program [Rewards] mediamonkey wizard

Upon opening MediaMonkey for the first time, you’ll be presented with a startup wizard. This wizard does its best to get your music library up and running in as little time as possible. Not that most music management programs don’t have this feature – which most of them do – but at least MediaMonkey’s version isn’t all that bad. At the very least, there wasn’t a sour taste left in my mouth.

The startup wizard also presents you with the option to integrate MediaMonkey into your operating system, meaning stuff like right-click menu options, file associations, and things of that ilk. If you don’t want any of that, MediaMonkey lets you skip it all without a second thought. Thumbs up for a program that doesn’t try to force its own relevance.

MediaMonkey 4: An Extremely Powerful Music Management Program [Rewards] mediamonkey interface

The interface is what most of us have come to expect from a music manager–namely, the “iTunes” type of layout where everything is contained in one window separated with numerous panels. This is not like Winamp (multiple windows that are disjointed from one another) or Foobar2000 (a singular playlist-type window).

I was never too big of a fan of this layout structure because I’m a minimalist. However, the interface does look clean and there’s nothing particularly jarring about it. Everything is presented in a logical way and I didn’t find much trouble in navigating the various features. I got used to it pretty quickly.MediaMonkey 4: An Extremely Powerful Music Management Program [Rewards] mediamonkey management

For a program that claims to be one of the best – if not the best – free music manager available, MediaMonkey sure makes it easy. In that respect, it does a fine job living up to its claims. Here are some of the features you’ll find conducive to managing all of your music files:

  • Tag Editor: Nowadays, a built-in tag editor feature (or one that’s available through a plugin system) is almost a necessity for most users. MediaMonkey has it, though it offers much more customization than a typical manager. For example, in addition to IDv3 tags, you can set lyrics, edit artwork, set virtual CD details, and more.
  • Auto-Tagger: MediaMonkey has a way for you to automatically tag your files based on context. One method uses the filenames and structure to automatically set tags in your library. The other method looks online for tag and artwork data related to your songs.
  • Multiple Collections: Collections are a MediaMonkey feature that lets you have multiple libraries. Instead of being limited to only creating playlists, you can have multiple collections under which you can have multiple playlists. For particularly large music libraries, collections can really help you with organization.
  • Volume Normalization: If some of your songs are too quiet or too loud, here comes normalization to save the day. MediaMonkey has 2 types of normalization: Volume Leveling, which plays all of your songs at a consistent volume, and Per-Track Volume, which changes the volume of a particular track only.

MediaMonkey 4: An Extremely Powerful Music Management Program [Rewards] mediamonkey playlist

Again, MediaMonkey has some great aesthetics (if you prefer clean over flashy) and claims to be able to handle up to 100,000 songs with ease. But what happens when you do have that many songs? How do you ever find anything? Settings up playlists and song rotations can be a giant pain.

I already mentioned auto-tagging and collections, both of which will probably see a lot of use for most people. However, the auto-playlist feature is another one that can be extremely helpful for massive libraries.

The auto-playlist feature allows you to create dynamic playlists by entering and setting certain parameters. MediaMonkey will then find all of the songs from a particular collection that match the parameters you’ve given and insert all of those songs into a single playlist. Extremely useful. I guarantee that once you get the hang of it, you’ll never be able to use another music program that doesn’t have it.

MediaMonkey 4: An Extremely Powerful Music Management Program [Rewards] mediamonkey advanced features

On top of all the awesome things already mentioned, MediaMonkey has a slew of more advanced features that any music enthusiast would love to use.

  • Automatic Organization: In your massive library of music, you probably have a bunch of songs and albums whose filenames are completely disorganized. MediaMonkey’s automatic organization will go through and rename those files based on a set of parameters you give it.
  • Fast Search: Using the advanced search feature, you can look for a particular song or album using any number of query fields: by composer, by year produced, by beats per minute–anything! Plus, the search is fast, fast, fast.
  • Rip and Burn CDs: If you still use CDs (whether you purchase them or burn onto them), MediaMonkey makes life easier. It has built-in functionality for ripping and burning CDs.
  • Sync Devices: Just connect your device to your computer and MediaMonkey will most likely recognize it. MediaMonkey can sync right out of the box with most devices, including iPhones, iPods, and Android devices.
  • Sleep Timer: MediaMonkey can play your music and gradually fade it out over time, then turn off your computer. This means you can relax in your bed and fall asleep to your music without having to worry about getting up in the middle of the night and turning it off.

MediaMonkey comes in both Free and Gold versions. The Free version is unlimited (meaning you can use the free version forever; it is not a trial) and it has a surprising number of features. Yes, if you use the Free version, MediaMonkey will still be a fully operational music manager. The Gold version contains those non-critical but convenient components, like:

  • Multiple Collections
  • Automatic Organization
  • Auto-Playlists
  • Volume Leveling
  • CD Ripping
  • Sleep Timer

MediaMonkey Gold Is Here:
MediaMonkey Gold Beta (15 MB)
MediaMonkey Gold Final (15 MB)
MediaMonkey Gold Portable (20 MB)

Thanks for visiting:

MediaMonkey Gold retails for $24.95 (or $49.95 if you want a lifetime license for all future upgrades and versions).

Continue Reading


DeskSoft WindowManager 5.3.3 Review Is Here!

DeskSoft WindowManager 5.3.3 Review Is Here!

DeskSoft WindowManager 5.3.3 – is the latest version for Windows. It’s a full offline installer standalone setup of DeskSoft WindowManager 5.3.3 For PC.

DeskSoft WindowManager 5.3.3 Review

DeskSoft WindowManager 5.3.3 Review Is Here!

DeskSoft WindowManager 5.3.3 Review Is Here!

WindowManager – It is a small software utility whose purpose is to remember, and restore the position and size of your programs and windows. Windows Explorer is not always able to remember the position, and size of the windows, and it may get really annoying to keep rearranging them.

This is why you need dedicated tools like WindowManager, which can help you carry out the process.

Even though this could seem to be a very simple application that doesn’t require much computer knowledge, it’s not, and rookies may have a hard time trying to figure out the purpose of some specific features.

However, in case you don’t get an idea of how this program functions, you can check out the help menu, so you can make the most out of every single built-in feature.

DeskSoft WindowManager 5.3.3 displays a list with all windows currently active or recently opened, and provides easy access to different templates. The listed items can be moved up or down or removed, or you can add new ones.

You can specify the window caption, class and program, and define the window action by making the application remember the last position and size, or enter the coordinates and values for a new position and size. Additionally, you can make the program run at Windows start up.

DeskSoft WindowManager Features:

  1. Remembers and restores the position and size of your programs and windows
  2. Supports explorer windows, programs, dialogs, etc.
  3. Configurable rules for moving or sizing only, activating, closing windows, etc.
  4. Advanced actions for typing text into windows, pressing keys, clicking mouse buttons, etc.
  5. Can be configured to work like “Save Workspace” for Excel users
  6. Multi-monitor support
  7. Multiple profiles
  8. Powerful trigger system for profile switching
  9. Hot-key support
  10. Minimize windows to the system tray area
  11. Fully customizable
  12. Silent installation and uninstallation for mass deployment
  13. Now with Windows 10 support

Developer: DeskSoft
License: ShareWare
Language: English
File size: 839 KB
OS: Windows

In conclusion, WindowManager needs some improvements in some areas, as it lacks a clean and intuitive interface. It might take some time to get used to working with this tool, as you have to consult the documentation to understand the functions of the dedicated parameters.

Thanks for Visiting:

Download DeskSoft WindowManager 5.3.3 Free From Links Below

Download Now

Continue Reading

Copyright © 2019 MarknTech. Inc